Ex-NPR chief lands at NBC

Vivian Schiller, who was forced out in January as president and CEO of NPR, will become chief digital officer for NBC News and MSNBC. From the press release:

...Schiller will lead the digital strategy for both NBC News and MSNBC to ensure future growth and innovation. Her responsibilities include strategic oversight of the network’s digital extensions on the web and in mobile, interaction with the Joint Venture that oversees the msnbc.com digital network, as well as providing direction to the network’s new emerging properties such as EducationNation.com and theGrio.com.

Schiller came to NPR from the New York Times, where she headed digital efforts there. Her departure from NPR came amid growing political pressures sparked by a series of management missteps, including the clumsy firing of commentator Juan Williams for insensitive remarks he made about Muslims. The NBC News job is considered by some to be a big step up for Schiller - perhaps proving the point that it's best to get fired in the public square.