Jun 21, 2010

MediaNews to start building walls

Dean Singleton's MediaNews Group will begin its experiment with paywalls sometime next month, the industry trade publication News and Tech reports.

From the story:
The publisher will use the Enterprise Record in Chico, Calif., and the York (Pa.) Daily Record and York Dispatch to evaluate paywalls, according to David Bessen, IT director and Howard Saltz, editorial director, at MediaNews Group Interactive. ...

MNG is calling its model "member zones." Consumers will be able to read up to 10 stories for free each month before they are asked to begin paying for access.
More details to come.

6 comments:

Anonymous said...

Didn't realize they had ten stories worth reading, much less paying for.

Another brilliant idea...two issues, not brilliant and even if it is, they could not execute it.

Anonymous said...

Maybe the boys at MN should start building a sales and journalism organization. Nah, way to obvious.

Anonymous said...

what happened to the special printers???

Anonymous said...

for free it didn't work. another example of their magnificent launch skills and recognizing first class opportunities.

Anonymous said...

It will work, slow to start, then build up interest and attention, and be a modest success at first, then a solid success, and then a bold, game changing reinvention of daily life as lived by millions.

Anonymous said...

can i order what you are drinking?